LESS IS NOT MORE, MORE IS MORE
There are those that will have you believe “less is more,” when it comes to selling and that sales is no longer a “numbers game”.
Example posts on this topic:
If… cold calling is dead, and sales is no longer a numbers game, then why is it more than 78% of all meetings booked for ScaleX clients come through the phone channel?
- 789,088 sales activities delivered in the past few quarters (78% of all meetings booked come through phone outreach)
- 621,157 phone dials
- 137,934 emails
- 29,997 social activities
Question: If a sales team did 78,908 dials vs. 789,088, who would book more meetings?
As a practitioner of sales acceleration as a service, I can tell you first-hand, cold calling is not dead, and more is more!