Empathy Powered Propsecting

In a recent conversation with Brian Carroll, Founder & CEO of markempa, I was enamored with the approach he takes to uncover conversion bottlenecks and then uses empathy to create new messaging that will regularly 4-5X conversion rates through top-of-funnel prospecting.

Sample client before and after empathy enhanced messaging

It starts with interviewing your existing customers and then following the Empathy Index Framework to generate messaging that is powered by Empathy.

ScaleX.ai is now offering Empathy Powered Prospecting as part of the ScaleX.ai Virtual BDR program. Visit www.scalex.ai to learn more!

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