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What can we learn from SalesForce.com’s Top-of-Funnel analysis?

What can we learn from SalesForce.com’s Top-of-Funnel analysis?

By Jay Revels, Managing Director, ScaleX.ai What comes to mind when you look at the graph below from Salesforce.com?  `Follow the money!’  `What channels are producing deals and revenue for the business?’ It can be easy to forget what matters, which is revenue, when there are so many marketing options to consider.  It’s not uncommonRead more about What can we learn from SalesForce.com’s Top-of-Funnel analysis?[…]

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